| Author | Philip D. Harvey |
| Format | Hardcover |
| ISBN | 9780865692824 |
| Publication Date | 30/11/1999 |
| Publisher | Greenwood Press |
| Manufacturer | Greenwood Press |
This book provides the first comprehensive examination of contraceptive social marketing. It includes a full description of the most important of these programs, documenting a form of international assistance that has attracted over $1 billion from governments and other donors. The book contains a wealth of previously unpublished material that illustrates this remarkable story.
The author challenges the widespread belief that family planning can only be made available through medically-oriented programs and that foreign assistance must be catalytic rather than long-term.
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