Growing Modular: Mass Customization of Complex Products, Services and Software

Name: Growing Modular: Mass Customization of Complex Products, Services and Software
Brand: Springer
SKU: 21719970
Price: 1507.00 ZAR
Availability: InStock

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Features

Author	Milan Kratochvíl,Charles Carson
Format	Hardcover
ISBN	9783540239598
Publisher	Springer
Manufacturer	Springer

Description

This book is about a practical approach to the Mass Customization of complex products, services and software, namely "Configure-to-Order", the definition of modular product packages and their configuration on demand, to fit customer-specific needs. "Configure-to-Order" concepts apply equally well to configuring complex products, services, and software, and are relevant in industries ranging across manufacturing, public services, and financial services.

The target audience is those interested in management or process improvement in areas such as customer service, sales, marketing, exports, new product development, or production. Software to support "Configure-to-Order" is discussed and a generic configurator evaluation checklist is provided. The objective is to provide the reader with a manageable approach to modularization and mass customization, the benefits of this approach, and the shift necessary to get there.

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