Innovation Strategies In The Food Industry

Innovation Strategies in the Food Industry: Tools for Implementation is an indispensable resource for the food industry to introduce innovations in the market, stand out from the competition and satisfy consumer demands. This reference reports the most trend advances of the food science, while providing insights and ideas to overcome limitations for their actual implementation in the industry.

Innovation Strategies in the Food Industry: Tools for Implementation fills the gap between strategy developers and technical RD associates by interpreting the technological adequacy of innovative techniques with the reaction of related consumers. It deals with the interaction of academia and industry, describing innovation and long term RD strategies to overcome bottlenecks during know-how transfer between these two sectors.

Review: In Italian - no translation available --Industrie Alimentari This book is organized into four sections which include fifteen chapters. Each section covers a well-defined area concerning different topics. This book is an excellent approach to understand the food sector and its particularities regarding innovation.

It is perfect to have a first contact with existing methodologies and how they are and can be used. And specially, this book is a very good start point for keeping on research, transfer of knowledge and innovation development to ensure a more sustainable industry which is able to maintain quality of products and match the needs of markets and consumers. -- Natascha Wahlberg Macias, Project Management at AccionMK